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More Good News For Ford
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<blockquote data-quote="Richard L" data-source="post: 901580" data-attributes="member: 52972"><p>I would never buy a vehicle based on it's projected trade-in or resale value. Nobody can project the value of that vehicle in the future when you decide to trade it in or sell it. </p><p></p><p></p><p></p><p>Lowering discounts and increasing trade-in values might just be a marketting ploy by Ford and perhaps a smart one since vehicles that were given bigger discounts have always had lower resale/trade-in values. It really is just the Ford Loyalty Rebate ($500) added to the trade-in value rather than given as a discount on the sale price of new vehicle, and that drives up the resale/trade-in value of Ford vehicles. It sounds like a very smart move by Ford while they have a leg up on the competition.</p><p></p><p></p><p></p><p>...Rich</p></blockquote><p></p>
[QUOTE="Richard L, post: 901580, member: 52972"] I would never buy a vehicle based on it's projected trade-in or resale value. Nobody can project the value of that vehicle in the future when you decide to trade it in or sell it. Lowering discounts and increasing trade-in values might just be a marketting ploy by Ford and perhaps a smart one since vehicles that were given bigger discounts have always had lower resale/trade-in values. It really is just the Ford Loyalty Rebate ($500) added to the trade-in value rather than given as a discount on the sale price of new vehicle, and that drives up the resale/trade-in value of Ford vehicles. It sounds like a very smart move by Ford while they have a leg up on the competition. ...Rich [/QUOTE]
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